User Persona Matrix

User Persona Matrix Template

About the User Persona Matrix Template

Use the User Persona Matrix to create a detailed description of your customer and learn more about who they are. When done well, a user persona matrix will ensure every business, design, and marketing decision resonates with your target consumers.

The template is divided into four sections: Personal Details, Goals and Motivations, Personality and Character, and Pain Points.

 

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Scenario Mapping

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User Persona Profile