PEST Evaluation
About the PEST Evaluation Template
The PEST (political, economic, sociological, and technological) Template is used to assess how these four external factors relate to your current business situation. It is a strategic tool for understanding the market and determining how these factors will affect the performance and activities of your company in the long-term.
The template is divided into four sections, so you can track these factors: Political, Economic, Sociological, and Technological.
Learn more about how to use this process in our article Your Guide to Stormboard’s PEST Template